Social Media Manager
patientpoint · Remote, US
Posted about 2 months ago
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Skills
Social Media StrategyDigital CommunicationsBrand VisibilityExecutive CommunicationsStakeholder ManagementContent CreationSocial Media AnalyticsPublic RelationsCrisis CommunicationsDigital Marketing
Job description
<div class="content-intro"><p><span style="font-family: arial, helvetica, sans-serif;">Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we <strong>innovate</strong> to positively <strong>impact </strong>patient behaviors. Our purpose-driven approach offers <strong>an inspirational career</strong> opportunity where you can contribute to improving health outcomes for millions of patients nationwide.</span></p>
<p><img style="display: block; margin-left: auto; margin-right: auto; max-width: 100%;" src="https://cdn.builtin.com/cdn-cgi/image/f=auto,fit=cover,w=2580,h=480,q=80/sites/www.builtin.com/files/2026-01/Greenhouse%20Cover%20Image.png" alt="" width="699"></p></div><p><strong><span data-contrast="auto">Job Summary</span></strong><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">PatientPoint is seeking a seasoned Social Media Manager to serve as the company’s senior digital communications expert. Reporting directly to the VP of Corporate Communications, this leader will design and direct social media strategies that elevate PatientPoint’s reputation, amplify executive and brand visibility, and drive measurable business outcomes.</span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">The ideal candidate is a trusted advisor with the confidence and expertise to counsel executives, teams, and cross-functional partners, while independently managing high-visibility initiatives across multiple platforms. This role requires exceptional judgment, strong communication skills, and the ability to influence stakeholders at every level of the organization.</span> <span data-ccp-props="{}"> </span></p>
<p><strong>What You'll Do:</strong></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="auto">Executive & Organizational Counsel:</span></strong><span data-contrast="auto"> Advise and counsel leaders, teams, and the broader organization on how to strategically leverage social media to strengthen corporate reputation, expand executive visibility, and advance PatientPoint’s leadership in healthcare.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><strong><span data-contrast="auto">Enterprise Social Strategy:</span></strong><span data-contrast="auto"> Execute a comprehensive social media vision that positions PatientPoint as an innovative category leader across LinkedIn, Facebook, Instagram and emerging platforms.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="3" data-aria-level="1"><strong><span data-contrast="auto">Content Leadership:</span></strong><span data-contrast="auto"> Create compelling, high-impact content that tells the PatientPoint story, showcases innovation, and engages audiences including healthcare professionals, industry partners, patients, and prospective talent.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="4" data-aria-level="1"><strong><span data-contrast="auto">Thought Leadership Amplification:</span></strong><span data-contrast="auto"> Design and execute executive visibility strategies, including social platform presence for PatientPoint leaders, to elevate corporate reputation and thought leadership.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="5" data-aria-level="1"><strong><span data-contrast="auto">Governance & Standards:</span></strong><span data-contrast="auto"> Establish and enforce best practices, playbooks, and guidelines that ensure all social media activity—enterprise and team-led—aligns with corporate strategy and maintains brand integrity.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="6" data-aria-level="1"><strong><span data-contrast="auto">Campaign Direction:</span></strong><span data-contrast="auto"> Lead high-profile social media campaigns supporting product launches, thought leadership, industry events, and employer brand initiatives, ensuring alignment to business objectives.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="7" data-aria-level="1"><strong><span data-contrast="auto">Analytics & Insights:</span></strong><span data-contrast="auto"> Define KPIs, track performance, and deliver data-driven insights and recommendations to optimize strategy and demonstrate impact.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="8" data-aria-level="1"><strong><span data-contrast="auto">Community Leadership:</span></strong><span data-contrast="auto"> Build and nurture an engaged social media community by fostering authentic dialogue, managing PatientPoint’s online reputation, and proactively addressing risks.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="9" data-aria-level="1"><strong><span data-contrast="auto">Cross-Functional Integration:</span></strong><span data-contrast="auto"> Partner with Corporate Communications, Marketing, Talent Acquisition, and other business units to ensure a unified, enterprise-wide approach to external communications.</span><span data-ccp-props="{}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="10" data-aria-level="1"><strong><span data-contrast="auto">Agency/Partner Management:</span></strong><span data-contrast="auto"> Oversee external partners and vendors, ensuring deliverables meet enterprise needs and reflect best-in-class execution.</span><span data-ccp-props="{}"> </span></li>
<li data-leveltext="" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="11" data-aria-level="1"><strong><span data-contrast="auto">Trend Leadership:</span></strong><span data-contrast="auto"> Monitor industry and platform trends, identifying opportunities to innovate and advising leadership on emerging digital strategies.</span><span data-ccp-props="{}"> </span></li>
</ul>
<p><strong>What We Need:</strong></p>
<ul>
<li><span data-contrast="auto">5-7+ years of progressive experience in social media strategy, digital marketing, or corporate communications, ideally with healthcare, B2B, or highly regulated industries.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Proven ability to independently design and deliver enterprise-level social media strategies aligned with corporate goals.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Demonstrated success advising and influencing senior executives, cross-functional teams, and business leaders.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Strong writing and content creation expertise, with the ability to craft compelling brand and leadership narratives across platforms.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Advanced knowledge of analytics tools and methodologies to measure impact, generate insights, and refine strategy.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Experience developing governance frameworks and managing high-stakes corporate and executive profiles.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Excellent organizational and project management skills; ability to manage multiple complex initiatives in a fast-paced environment.</span><span data-ccp-props="{}"> </span></li>
<li><span data-contrast="auto">Bachelor’s degree in Communications, Marketing, Public Relations, or a related field.</span><span data-ccp-props="{}"> </span></li>
</ul>
<p> </p>
<p><span data-ccp-props="{}"> </span></p><div class="content-conclusion"><hr>
<p><strong><iframe style="display: table; margin-left: auto; margin-right: auto;" src="https://www.youtube.com/embed/SFyOj6RJ58Q?si=hKwMuKj0NzuXrIIG" width="560" height="314"></iframe></strong></p>
<p><span style="font-family: arial, helvetica, sans-serif;"><strong>About PatientPoint: <br></strong>PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery of behavior-changing content at critical moments of care. As the nation’s largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and health brands with relevant information that is proven to drive healthier decisions and better outcomes. Learn more at <a href="https://www.patientpoint.com">patientpoint.com</a>. <br></span></p>
<p><span style="font-family: arial, helvetica, sans-serif;"><strong>Latest News & Innovations: </strong></span></p>
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<p><span style="font-family: arial, helvetica, sans-serif;"><strong>What We Offer: </strong></span><br><span style="font-family: arial, helvetica, sans-serif;" data-teams="true"><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak">We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, a 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.</span></span></p>
<div>
<p><span style="font-size: 8pt; font-family: arial, helvetica, sans-serif;"><em>PatientPoint recognizes that privacy is important to you. Please read the PatientPoint <a href="https://www.patientpoint.com/privacy-policy">privacy policy</a>, we want you to be familiar with how we may collect, use, and disclose your information. Employer is EOE/M/F/D/V</em></span></p>
</div></div>
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